— Service

Custom web apps

When the off-the-shelf SaaS doesn't fit and a spreadsheet has run its course — we build the small, sturdy app you actually need.

Most software gets built for a market of millions. The result is a tool with a thousand features, half of which don't quite fit, and a price tag that scales with the bloat. Custom apps are different — built for the specific shape of your problem, with exactly the features that matter and none of the ones that don't.

What you get

A web application designed and built around the way your work actually happens. Web-based, accessible from anywhere, owned by you.

Who this fits

  • Independent professionals running a business out of a spreadsheet and group texts.
  • Small teams who've outgrown a generic SaaS but can't justify enterprise pricing.
  • People with a specific operational problem nobody else has solved well enough.

What we've built like this

ChairCal is a booking system for hair stylists, designed around the way they actually work with clients. ABBA is a faster, calmer Bible reader for people who wanted scripture without distractions. Both are live; both started as a conversation.

What it's not

We don't build apps that need to scale to a million users on day one. We don't take on projects where the requirements are still a guess.

For Peter to fill in: discovery + engagement model, typical timeline, pricing approach, post-launch options (maintenance vs. hand-off). This page intentionally avoids fabricated specifics until you've defined them.